Marketing and sponsorship
The “2-hour marathon” season begins
2017-01-16: Kenenisa Bekele kicks off the 2017 Marathon season in Dubai, with what is a potential world record. It's the year of the "Breaking-2" after…
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The sub-2 hour marathon in 2017? Thoughts on concept
2016-12-13: Nike's announcement that they're backing three top marathoners to break the 2 hour marathon barrier in Spring 2017, is the latest installment in the sub-2…
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Talent ID & Development: IAAF Level 5 and USATF Level 3 lectures
2016-12-08: I’ve spent the last week, a very stimulating one, at the IMG Academy in Brandenton Florida, where I’ve lectured on the IAAF Level 5 and…
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On shit-deflecting umbrellas, high performance sport and Sunette Viljoen
2016-08-29: South Africa's silver-medal winning Javelin thrower Sunette Viljoen has been in the SA news recently, for her criticisms of SASCOC, SA's Olympic Committee. The…
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Syed’s response, and a final wrap on the whistleblower/faith debate
2016-08-01: In response to my recent critique of Matthew Syed's article on whistleblowers and secrecy, he sent me an email and requested it be published here…
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Transformation in SA sport: Dear Minister…
2016-04-26: Transformation is a cyclical, recurring problem in South African sport. Yesterday, the SA Minister of Sport announced a ban on certain sports from hosting…
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Banning the tackle in rugby: A lesson in A vs Z
2016-03-03: A group of 70 academics and doctors proposed this week that tackling should be banned for children playing rugby. Would this work? Is…
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Renee Anne Shirley: The two sides of Richard Pound
2016-02-09: A guest opinion piece by anti-doping advocate Renee Anne Shirley, describing the two sides of Dick Pound, who led the recent investigation into the IAAF's…
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The Talent Series: Strategy, tactics and then science
2015-12-07: Talent ID and Development - the science, strategy and tactics (not in that order) of developing future champions. This is the first in a…
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